The Review Generation System We Deploy for Local Businesses

Timing matters

Ask within 24 hours of delivering the service, while the experience is fresh. Ask a week later and you'll get half the conversion.

Channel choice

SMS beats email for review requests (especially for local services). 4-7x conversion. Keep it to one sentence + link.

The negative-review triage

Start with a '1-10 rating' question. Anyone under 8 gets a feedback form. 9-10 gets the Google review link. Turns the bad reviews into internal feedback and the good ones into public signal.

Compliance

Never incentivize reviews. Never filter by sentiment from a dialogue the customer thinks is private. Playing the system gets businesses banned.