It's Not Techy
All articles
Local SEO

The Google Posts Strategy That Drives Actual Clicks

Shabir Malik 3 min readJune 19, 2024

Weekly post, event type

Weekly event posts (even if just 'open this weekend for consultations') keep your profile fresh. Event posts outperform regular updates.

Include photos

Posts with photos get 2-3x more views. Not stock — real photos of your location, products, or staff.

Clear CTA every post

'Book now', 'Get directions', 'Call'. Button-level CTA matters. 'Learn more' is a dead link.

Keep reading — Local SEO

Need this applied to your business?

Our team ships local seo programs every week. Book a free consult — we'll tell you what would move the needle for your brand.