It's Not Techy
All research
In development

The 2026 State of Multi-Region Marketing

How leading brands scale marketing programs across 2+ countries without losing campaign efficiency.

A planned survey of marketing leaders at companies operating in 2+ countries covering channel mix, attribution, compliance, content localization, and team structure. Responses will be anonymized; aggregate findings will be published as a free report.

Audience

CMOs, VPs of Marketing, and Heads of Growth at companies with marketing programs in 2+ countries and at least $5M in annual revenue.

Methodology

Online survey distributed via LinkedIn outreach, CMO Slack communities, and industry-partner networks. Target sample size: 400+ completed responses, minimum 75 responses per key region (North America, EMEA, APAC). Survey duration: ~12 minutes. Anonymization: responses are aggregated; no individual company is identified in the published findings. Publication: free report + executive summary, with gated full dataset available to participating respondents.

Upcoming research

Help shape this report

This report is in methodology design. We're recruiting respondents in the target audience before the survey fields. If you fit the description above and want early access to the findings, email info@itsnottechy.com.

We only publish findings with real data. Until this report fields and closes, there are no results to cite.

Citation guide

Once published, cite as: 'It's Not Techy, The 2026 State of Multi-Region Marketing (n=[sample size]).'

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