It's Not Techy
AI MarketingUpdated April 2026

AI Marketing & Automation

Leverage AI across your entire marketing stack.

AI content, AI SDRs, custom GPTs, AI agents, LLM-SEO, and workflow automation with Claude, GPT-4, and open-source models.

What it is

AI is the biggest productivity unlock in marketing since the spreadsheet. We implement AI across content, SDR outreach, CX, SEO, and analytics — while keeping a human in the loop where it matters.

Why it matters

  • ChatGPT reached 300+ million weekly active users in 2024, and Google AI Overviews now appear in ~45% of US search queries (OpenAI; BrightEdge AI Overview tracking).
  • AI-augmented marketing teams ship content and creative 3–10x faster than traditional teams, with the highest productivity gains in briefing, ad variation, and weekly reporting (McKinsey Generative AI Productivity Study; our own agency data).
  • The Princeton GEO study found that adding cited statistics to content boosts AI citation visibility by 37%, while keyword stuffing actively reduces it by 10% — AI SEO requires different tactics than traditional SEO.
  • Being cited in AI answers is the new page-1. Brands not invested in AI visibility today will face the same disadvantage as brands that ignored mobile in 2012.

Outcomes

  • Faster output
  • Lower cost per asset
  • AI citations

Tools we love

ClaudeGPT-4n8nZapierMakeLangChain

Who this is for

Growth-stage teams that want ai marketing treated as a discipline — not a side project. You have a real business to grow, budget to deploy thoughtfully, and an exec team that wants answers in numbers.

When you'd hire us

  • Launching a new brand, product, or market.
  • Current results are plateauing and you need a reset.
  • You need senior thinking without hiring a full-time team.

Engagement shape

Standalone sprint, multi-month program, or embedded team — you pick what fits. Fixed-fee sprints start small; programs scale with scope; embedded engagements run on a monthly retainer.

Compare tiers →

Our process

A transparent, six-step cadence we run for every engagement — adapted to your business.

1

AI Audit

Where AI adds leverage vs. where it adds risk.

2

Build

Custom agents, prompts, pipelines, integrations.

3

Enable

Team training + governance.

What you get

How we're different

AI Marketing is a noisy space. A few things we believe — and push back on — that shape how we run every engagement.

What most agencies do
  • Sell you a fixed template and adapt your business to it.
  • Hand the work to juniors after the pitch.
  • Report on vanity metrics that don't tie to revenue.
  • Lock you into proprietary tools you can't take with you.
  • Chase shiny tactics without a durable strategy.
What we do instead
  • Build a ai marketing system tuned to your P&L.
  • Senior practitioners on every call, every week.
  • Report on pipeline, revenue, CAC, LTV — not impressions.
  • All files, data, and docs live in your accounts. No lock-in.
  • Strategy first. Tactics second. Always in that order.

FAQs

Is AI-generated content penalized by Google?+

No. Google's Helpful Content system penalizes unhelpful content regardless of whether it's AI-generated or human-written. The March 2024 and follow-up Core Updates targeted scaled content abuse — mass-generated pages that don't add unique value — not AI content per se. We combine AI for research, briefs, and first drafts with human SMEs for voice, judgment, and the quality pass that determines whether content is actually useful.

What's LLM-SEO / AI SEO?+

LLM-SEO (also called GEO, generative engine optimization, or AEO, answer engine optimization) is the practice of optimizing content to be cited by AI answer engines — ChatGPT, Perplexity, Google AI Overviews, Claude, Gemini. The tactics are related to but distinct from traditional SEO: original data, clear answer-first structure, entity density, and strong schema markup are especially citation-boosting. Keyword stuffing actively hurts AI visibility.

Do you build custom GPTs and AI agents?+

Yes. Custom GPTs for internal team workflows (briefing, research, ad variation), AI agents for outbound SDR augmentation, LLM-powered content pipelines with human review loops, and integrated agent systems via LangChain, n8n, or Zapier. Every build comes with governance docs — what the agent can and can't do, and the escalation path when it's unsure.

Recent writing on AI Marketing

Fresh thinking from our team — browse all AI Marketing articles.

AI Marketing — by city

Every office runs ai marketing with local practitioners, regional compliance, and language coverage for that market. Pick the city closest to you.

Related services

Ready to start AI Marketing?

Book a free strategy call — we'll draft a ai marketing plan tailored to your business.